Alira Partners
A unified CRM, automatic follow-up and contracts triggered on agreement.
< 48hrs
Lead to signed contract
20hrs/wk
Admin eliminated
£22K
Revenue recovered
3×
Faster lead response
Where it started
Leads were captured across 3 different channels with no central CRM. Follow-up was manual — whoever remembered to call, called. Signed contracts took 5–7 days on average. Two salespeople were spending 20+ hours a week on admin.
How I approached it
Installed a unified Airtable CRM pulling from all lead sources. Built n8n workflows to auto-qualify leads, send timed follow-up sequences, and trigger contract generation on verbal agreement. Connected Stripe for deposit collection.
“Leads were falling through the cracks daily. Now the whole flow runs without us touching it.”
Shuhayb Ramjany, Founder